Advertisers
MediaEquals provides a smarter way for you to manage your media buying, through better communication tools, real time information and end-to-end integration with your internal systems.
We have spent the last 4 years developing a full suite of buying tools focused on:
- Substantially reducing your transaction costs for the media you and your agencies buy
- Providing you better real time reports and control.
Our media management platform digitalises your media buying process, reducing admin and costs for you on every media transacting. We also enable you to see and report on every media booking by campaign, brand, media owner, medium and even geography, in real time. This management information has historically never been available to you before.
Our product has four components:
A central media transacting and trading hub
- Connecting every stakeholder you employ to manage your media investment, on your terms.
- Buyers and sellers of your media will transact deals more efficiently, saving you money.
- Giving clients fiscal controls, in real time, for money committed / deals done.
Tools that protect your trading relationships, giving you access to media opportunities and preferential rates.
- We support a variety of sales models including contract rate bookings, private online negotiation, fixed price sales, optioning and auctions, across all media.
- Our Briefings service enables you to digitalise the process and workflow for how media owners are briefed on the media you are looking to buy.
- Our professional media community of buyers and sellers enables you to opt in to Media alerts set up just for you, to ensure you are in the know as to media opportunities relevant for the media you want to buy at all times.
Real time reporting and MI across the media you buy:
- Budget sign-off & alerts
- Buying team and user manager (enabling all trading history to be stored in one place regardless of movements in personnel)
- Transaction audit trail
- Strategic media & financial reporting
- Accounting payables & billings with DDS integration
Maximise your ROI through smart systems integration
- Linking directly to your ERP systems, transacting systems, internal planning, vouching, copy management and reporting tools.
...and what are the benefits to your company?
- A better ROI across your media buying
- Additional fiscal control over media spend
- Invoice checking service against what media agency has been invoiced by media owner
- Real time reporting of media activity by campaign, brand, by product group, media owner, medium and by country.
- Facilitating smarter collaboration, improved knowledge management and more specialist agency resource to deliver better media solutions.
